Business Administration Department

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The Business Administration Department is designed to prepare students to investigate the fundamentals of business, with emphasis on understanding the social and economic environments in which we live, as well as preparing students for the challenging roles and opportunities in the management and administration of complex organizations. The curriculum objectives will enable students to be competent and competitive and to function in both the public and private sectors. Students will learn the applications of business principles in a free market economy.  Upper-division students will be required to have access to laptop computers.

At the upper-division level, students choose a concentration in one of the following areas: Administration-entrepreneurship, finance, or marketing. These concentrations will enhance the student’s knowledge in his or her pursuit of a career-directed program designed by the student and his or her advisor. Our emphasis at Heritage University is to provide quality learning experiences via classroom instruction with professionals who, in addition to their advanced degrees, have current practical experience in these fields. We encourage our students to participate in job shadowing and internship programs.

Learning Outcomes for Business Administration Graduates

1. Demonstrate knowledge of business concepts, principles, standards and processes.
2. Demonstrate ability to analyze situations, identify opportunities, develop strategies, and solve problems.
3. Demonstrate the ability to use accounting and financial information and tools to assist in management planning, controlling, and decision-making.
4. Demonstrate knowledge of the legal and ethical responsibilities of business organizations.
5. Demonstrate proficiency in communication and interpersonal skills necessary in promoting inclusiveness and engaging diverse people in the business environment.

What kinds of jobs are available for business administration graduates?

• Marketing manager
• Sales manager
• Human resources manager
• Production manager
• Program manager
• Entrepreneur
• General manager

Degrees and Programs Offered

The Business Administration Department offers courses to complete the following degrees and programs:

Programs

• Business, A.A.

• Business Administration, B.A.

• Business Leadership/Entrepreneurship Certificate

Courses

• BADM 101 - Introduction to Business Management
• BADM 230 - Information Systems and Analytics
• BADM 255 - Survey of the Business Work Environment
• BADM 317 - Advanced Professional Communication
• BADM 318 - Managing Diversity
• BADM 320 - Small Business Management
• BADM 321 - Advertising
• BADM 322 - Sales and Sales Management
• BADM 343W - Organizational Behavior and Management
• BADM 344 - The Legal Environment of Business
• BADM 347 - Diversity and Inclusion Strategies
• BADM 350W - Business Ethics
• BADM 351 - Human Resource Management
• BADM 360 - Financial Management
• BADM 373 - Principles of Marketing
• BADM 375 - International Business I
• BADM 384 - Developing Managerial Skills
• BADM 390W - Advanced Topic
• BADM 400 - Conflict Management and Negotiation
• BADM 410 - Marketing Research
• BADM 420 - Interdiscipl Community Devlp Clinc
• BADM 425 - Leadership Development
• BADM 433 - Consumer Behavior
• BADM 455 - Strategic Planning and Evaluation
• BADM 462 - Labor-Management Relations
• BADM 471 - Principles of Operations
• BADM 474 - Compensation Management
• BADM 475 - Employment Law
• BADM 490W - Internship
• BADM 495 - Special Project

• ECON 101 - Introduction to Economics
• ECON 201 - Introduction to Microeconomics
• ECON 202 - Introduction to Macroeconomics
• ECON 301 - Intermediate Microeconomics
• ECON 302 - Intermediate Macroeconomics
• ECON 340 - Labor Economics
• ECON 341 - Natural Resource Economics
• ECON 342 - Public Finance
• ECON 345 - Money and Banking
• ECON 371 - Managerial Economics

• FIN 305 - Financial Analysis
• FIN 310 - Financial Management
• FIN 325 - Investments
• FIN 335 - Personal Financial Planning

• HCAD 302 - Health Care Management
• HCAD 351 - Human Resource Management in Health Care
• HCAD 390W - Advanced Topic
• HCAD 401 - Financial Issues in Health Care
• HCAD 410W - Grant Writing
• HCAD 440 - Health Care Administrative Issues
• HCAD 472 - Contemporary Topics in Health Care
• HCAD 490W - Internship

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